Certified Human Potential & Mental Performance Coach
Hi, I'm Kelsey.
Growing up as a competitive athlete, I saw that physical ability and hard work are only part of performance.
As the level rises, skill, strength, and commitment become the expectation. The mental game can make an enormous difference, yet it remains one of the most overlooked parts of an athlete's training.

Why this work matters to me
Looking back, one of my biggest regrets isn't a game I lost.
It's that I didn't show up for an important tryout because fear and self-doubt got in the way. I didn't have the mental skills I needed to navigate the added pressure of competing at a new level.
That experience stayed with me.
Years later, after building a successful career in leadership and high-performance environments, I became increasingly curious about what helps people thrive, what keeps them stuck, and why we cannot always access what we know we're capable of.
That curiosity eventually led me to Human Potential work, Mental Performance Coaching and the creation of SN Athlete.
Why I created SN Athlete
Build the mental game.
Understand the person beneath it.
I work with competitive athletes who want to strengthen the mental side of their performance, whether they are struggling with something specific or simply committed to becoming more complete athletes.
We build practical mental performance skills for confidence, focus, preparation, emotional regulation and mistake recovery.
But the work also goes deeper.
We look at the beliefs, emotions, identity, and patterns underneath performance so athletes can better understand how they operate, choose how they respond and become more intentional about who they are becoming, both inside and outside their sport.
Work with me
Individualized coaching for the athlete in front of me.
SN Athlete offers individualized one-on-one mental performance coaching for competitive athletes, available in person and online.
Book a complimentary 15-minute discovery call →